What is AdSense Revenue?
The AdSense Revenue Calculator estimates how much your website can earn from Google AdSense display advertising. It uses two methods: RPM (Revenue per Mille — earnings per 1000 pageviews) and CPC (Cost per Click).
AdSense is the most popular ad network for publishers, powering ads on millions of websites. Revenue depends on: niche (finance $3-40 RPM, tech $2-15 RPM, entertainment $1-5 RPM), traffic geography (US traffic pays 5-10× more than Indian traffic), ad placement, and page speed.
For Indian traffic, typical RPM ranges: Finance/Insurance ₹100-500, Technology ₹80-200, Education ₹50-150, Health ₹60-180, Entertainment ₹20-80, News ₹15-50. A finance blog with 100K monthly pageviews can earn ₹15,000-50,000/month.
To qualify for AdSense: original content, privacy policy, 15-20 quality pages, and compliance with AdSense policies. Approval typically takes 1-14 days. Alternative ad networks: Ezoic (10K+ pageviews), Mediavine (50K+ sessions), AdThrive/Raptive (100K+ pageviews) — these pay 2-5× more than AdSense.
Formula
RPM Method: Revenue = Monthly Pageviews × RPM / 1000
CPC Method: Revenue = Monthly Pageviews × CTR% × CPC
Average RPM by niche (India): - Finance: ₹100-500 - Technology: ₹80-200 - Education: ₹50-150 - Health: ₹60-180 - Entertainment: ₹20-80
Example — 50,000 pageviews/month, ₹150 RPM: Monthly = 50,000 × 150/1000 = ₹7,500 Yearly = ₹90,000 Daily = ₹250
How to use this AdSense Revenue Calculator?
1. Enter monthly pageviews (check Google Analytics). 2. Enter Page RPM (check AdSense dashboard → Performance → Page RPM). 3. Enter CTR and CPC for the alternative CPC calculation. 4. See monthly and yearly revenue estimates.
Pro tip: RPM method is more accurate for display ads. CPC method is useful for estimating revenue from specific ad clicks.